In recent years, several studies have highlighted the fact that a live chat is crucial in making purchasing decisions online.
A study published by ATG Global Consumer Trend (2010) shows that 94% of consumers in the USA and 85% in Europe consider the chat service extremely useful.
Another study entitled Making Proactive Chat Work (2010) shows that 44% of respondents have stated that, when in the middle of a purchase, live chatting is the most important tool that a website can offer them.
According to "Bold Chat Research Report 2011", the reason that drives consumers to prefer live chatting over other forms of communication is the speed of response to your questions (77%).
For this reason PVCompare offers a Live Chat with 2 separate rooms. The first room links producers/distributors with installers, the other one connects customers with installers.